When you send the message below, make sure to remember to include a subject line. We 
have included our recommendations below.

Please note that you should use a format similar to what you already use to stay in
contact with your clients if you are in touch with them on a regular basis in your
ezine or other marketing materials. We recommend experimenting with personalizing
the subject line if you have the technology available to handle this.

RECOMMENDED SUBJECT LINES:

[First name], why you're losing some of your best customers
Why you're losing some of your best customers
Note from [Your Company Name/Your Name/Your CEO's Name]: Answers to your questions about Klick2Kall
Your questions answered





Dear [FIRST NAME],

After the last e-mail I sent to you to introduce the
benefits of the Klick2Kall Talk Button for your online
real estate listings, I received a number of questions 
about Klick2Kall and why it can help you increase the 
number of sales you make from your website.

Here are your most frequently asked questions and 
answers:

Q. How does Klick2Kall work?

A. When prospective customers come to your website, 
they will see a Klick2Kall Talk Button on the webpages 
of your choice. By clicking on that button, they can 
simply and easily make a Callback Request from you or 
your representative by inputting their contact info 
and pressing CONNECT NOW.

That's when Klick2Kall contacts you via your regular 
telephone or cell phone (as well as via e-mail or text 
message if you wish), lets you know that an interested 
customer has requested a callback, gives you information 
about where on your website the request has come from 
and prompts you to decide whether you would like to 
take the call or send the caller to voicemail or an 
alternate associate.

If you wish to connect right away, you remain on hold 
briefly while the Klick2Kall service calls your 
prospective customer. As soon as your customer answers 
the phone, you're connected and free to discuss your 
customer's questions, as well as any sales message 
you choose to deliver about your properties. All this 
happens within 30 seconds of your customer's request 
thanks to Klick2Kall!
                
Q. I already offer my phone number and a contact/lead 
qualifying form on my website. Why is Klick2Kall more 
effective than these lead generation tools?

A. Plenty of studies have shown that every additional 
step you require a web visitor to take on your website 
results in fewer sales. Your prospects simply will not 
take the time in most cases to fill out forms and 
submit requests for information. Why? Because they want 
answers NOW and will move on to your competitor's website 
if they can't get the info they want from you.
                
Klick2Kall takes away that barrier -- giving your web 
visitors an instant sense that they will get an answer 
from you quickly, and all they have to do is fill in 
their phone number and name/e-mail address if they wish 
and submit it to receive a callback within seconds.
              
Q. How will I improve my marketing ROI (return on 
investment) by using Klick2Kall? 

A. There are two ways to make efficient use of your 
Klick2Kall Talk Button:

1. Increase the volume of traffic to your web pages 
featuring the Klick2Kall service. The more spots that you 
place your Klick2Kall Talk Button on your website, the 
easier and more efficient it is for your visitors to 
click to contact you.

2. Answer your phone (or make sure that the listing agent
answers the phone). Sounds simple, and it works. When 
your Klick2Kall Talk Button is activated by a customer, 
you will instantly receive a call from a special 
Klick2Kall phone number to let you know that a potential 
customer is interested in speaking with you. And when 
you take the call, you'll get to listen to your customer 
rave about how fantastic it is to have instant contact 
with you.

If you miss the call or need to send your caller to 
voicemail or an alternate associate, don't worry. Your 
prospect's contact information is safely stored in our 
online system for your later use. It's easy to access and 
manage this data whenever it's convenient for your 
schedule.

Q. How does the Klick2Kall Talk Button get installed on my 
website and online ads?

A. In essence, the Klick2Kall Talk Button is a small piece of 
HTML code that is automatically generated for your website 
that simply has to be copied into the pages of your website 
that you choose. 

Once the Klick2Kall Talk Button is installed, it automatically 
"talks" to an online database, so as soon as your webpage is 
online, your Klick2Kall service is ready to go. The whole 
process is quick and painless -- and you'll have a truly 
interactive web presence in no time flat!              

I'll be answering your next round of questions in an e-mail 
in a few days. In the meantime, if you have any questions or 
want to get started, simply head to: 

[REPLACE WITH YOUR AFFILIATE LINK -- SEE "Real Estate Links"
ONLINE TO GET THE RIGHT LINK]

Best regards,
[FIRST & LAST NAME]

P.S. Although big businesses like Amazon.com have been using 
click-to-call technology for some time, very few of your smaller
competitors are using Klick2Kall in your area right now. But 
it's only a matter of time. Be the first to offer your 
prospects the simple Klick2Kall connection and you'll start 
seeing results right away! 

[YOUR E-MAIL SIGNATURE, IF ANY, which should include:

Your Name
Company Name
Phone Number
E-mail Address

AT A MINIMUM]